This customer was a sophisticated startup. Initially they wanted to do a complete injection molded enclosure. We suggested they could test the market with much less investment with an alternate approach. This product was based on a COTS (commercial off the shelf) CPU board with added memory and a hard drive. They wanted a product that was thin but distinctive in it’s appearance. The theme of the product was “The Wave” as in “Catch the Wave”. Marketing had licensed the Beach Boys song. We provided some industrial design to match the theme.
Proof of Concept Materials & Processes:
- Sheet Metal Base Chassis
- Custom Aluminum Extrusion
The resulting approach was based on an aluminum extrusion top and fabricated sheet metal bottom and brackets. The initial tooling outlay was 15% of what it would have been for injection molding.